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Crosspoint Real Estate

Floreasca-Barbu Văcărescu

One of Bucharest's main modern office hubs, with a high concentration of class A buildings and corporate headquarters. It has metro access, developed infrastructure and a wide range of amenities.

One of Bucharest's newest and most dynamic office hubs, Floreasca–Barbu Vacarescu is home to more than 55,000 employees and comprises 589,200 sqm of office space, where rents range from €15.5 to €20/sqm/month. (Source: Crosspoint Research, Romanian Real Estate Market H1 2026)

About the area

The area, at a glance

The Floreasca–Barbu Văcărescu axis is Bucharest's most active office pole, with Class A towers and a complete ecosystem of services. Regional headquarters, banks and technology companies have settled here, on the back of metro access and proximity to the northern lakes. The area sets the standard for the local market.

History

In the early 2000s, Floreasca-Barbu Văcărescu was a peripheral area with almost no office stock. The transformation started in 2005, when Raiffeisen Property Holding International launched the first project on Barbu Văcărescu, the forerunner of the Floreasca City Center complex. Built between 2008 and 2013, the complex brought FCC Office (April 2011), the SkyTower tower (137 m, 37 floors, the tallest building in Romania at the time) and Office Wing (October 2012), then Promenada Mall (October 2013), about 214,000 sqm in total, financed with €95.5 million from Raiffeisen Bank International. Investment in the Barbu Văcărescu-Floreasca perimeter reached about €600 million in the years after the 2008 crisis. By October 2019, the area had 523,400 sqm of offices and was the largest submarket in Bucharest, a position it lost in 2023 to Centre-West.

Amenities and access

Aurel Vlaicu metro station (M2), at the junction of Șoseaua Pipera and Calea Floreasca, serves the submarket directly; trains run between 05:02 and 23:50. Most addresses on Barbu Văcărescu and Calea Floreasca are a 2-12 minute walk from the station. The Floreasca Park building, for example, is about 100 m from Barbu Văcărescu Boulevard and 250 m from Promenada Mall. From the Pipera-Aviației area, DN1 and the A3 motorway are quickly reachable by car for trips out of the city.

Among the facilities around the office buildings:

  • Promenada Mall, with about 120 shops and a cinema, draws an average of 22,500 visitors a day, of whom around 10,000 come from the surrounding office buildings
  • Green spaces in the Studenților Park and Tei area
  • Restaurants and cafés such as Fratelli
  • Pescăriu Spa, pharmacies, gyms, banks and schools nearby

Properties in the area

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